LSI
Lightspeed International
Founder / OperatorSourcing and distribution across Pakistan, the Philippines, Bangladesh and the Gulf.
Mrshad.com
Omair Shad
I sit between Chinese factories and the world's brands, and I make both sides money.
Get the China Sourcing Checklist12
Years in China
04
Markets operating
06
Ventures built
05
Languages spoken
About
Omair Shad has spent over a decade in China turning factories into brands. He runs Lightspeed International, sourcing and distributing across Pakistan, the Philippines, Bangladesh and the Gulf — and helps manufacturers and founders on both ends of that chain build something worth owning.
Arrived in China in 2014. Civil Engineering at Wuhan University of Technology, 2020 — funded by flipping iPhones. Built a VPN and shut it down. Built Lightspeed. Opened Lahore. Went back to China. Mandarin fluency plus twelve years on the ground gives the factory side; four operating markets give the demand side.
Source
Factory identification, vetting, negotiation and QC — inside the plants, in Mandarin, before money moves.
Build
Identity, packaging, positioning and launch. A unit becomes a brand or it stays a 4% margin.
Bridge
Chinese supply on one side, emerging-market demand on the other. I'm the trust layer between them.
Ventures
Proof that I operate rather than advise.
GO
LightspeedGO
FounderLogistics and fulfilment arm moving product from FOB to shelf.
WU
WisdomUp
FounderEducation and training for founders trading with Chinese manufacturing.
ZZ
ZigZagBazaar
FounderConsumer marketplace built on directly sourced supply.
LT
Lightspeedtools
FounderTools and hardware brand built from vetted factory partners.
BG
Bulkgurus
FounderBulk supply for buyers who want honest MOQs and real QC.
Latest Thinking
China market notes, sourcing playbooks, brand building, emerging markets.
Market Notes
What's actually moving in Pakistan and the Gulf
The categories buyers are asking for this quarter, and the ones quietly dying.
Factory Floor
Two hundred factory floors in Guangdong
Most of them lied to me at least once. Here is how the lie usually shows up.
Sourcing Playbook
Real landed cost, line by line
FOB in, true per-unit out — freight, duty, QC failure rate and financing included.
Legacy
حرف وہی رہتا ہے جو دل سے لکھا جائے
Only the word written from the heart remains.
My father — a decorated Urdu and Punjabi poet and professor. Verified couplet and translation to be placed here before launch.
Work With Me
01
The Bridge — network
Invite. Vetted factories, vetted buyers.
02
Sourcing Advisory
Factory ID, vetting, negotiation, QC.
03
Brand Build
Identity, packaging, positioning, launch.
04
Distribution / Equity
Selective. Deal-dependent.
I operate my own brands and I connect other people's. I don't enter a category where I'm actively representing a client — and if I hold a position in something I introduce you to, you'll know before you spend a rupee.
Engagements start with an application, not a calendar link.
The China Sourcing Due Diligence Checklist
The checklist I use before wiring money to any factory. Sent once, then two market notes a month.